Shopify appsTechnographicsTargetingApp developersCompetitor targeting

Find Shopify stores by the apps they run

Finding Shopify stores by the apps they run lets you target the exact merchants who fit: those missing your category, or running a competitor you can win. Here is how.

FisherLeads
FisherLeads Editorial··Updated Aug 2026·2 min read

Fresh-store intelligence team

Finding Shopify stores by the apps they run lets you target merchants with surgical precision: the ones missing an app in your category, or the ones running a competitor you can win. FisherLeads detects the apps and technology on new stores as they launch, so you can filter by installed apps and reach exactly the right founders on day one.

Why installed apps are the best targeting filter

A store's app stack tells you everything about fit. A store with no reviews app is a clean prospect for your reviews app. A store already running a competitor is a switch opportunity. A store on a particular theme or tech is a signal for what else it needs. Targeting by installed apps turns a big list into a short list of merchants who actually match.

The two plays

  • Whitespace: filter to new stores that have no app in your category yet. These are your cleanest installs, a founder with the exact gap your app fills, reached before anyone else pitches them.
  • Competitor displacement: filter to new stores already running a rival app and reach them early, before they are locked in, with a reason to choose you instead.

Why doing this at launch matters

On an established store, the stack is set and switching is painful. On a store that just launched, nothing is settled yet. Filtering by installed apps is powerful on any store, but on a brand new one it is decisive, because you are catching the decision as it is being made.

How it works

FisherLeads surfaces new Shopify stores the same day they go live, with the apps and technology already detected on each one, plus country, niche, and a founder contact. Filter to the app profile you want, save it as an alert, and reach the right merchants every day.

Want to target by installed apps? See new Shopify stores now.

Frequently asked questions

Why target by installed apps?

A store's app stack tells you fit. No app in your category means a clean prospect. A competitor app means a switch opportunity. It turns a big list into a short list of merchants who match.

What are the two main plays?

Whitespace, filtering to new stores with no app in your category, and competitor displacement, reaching stores on a rival app early before they are locked in.

Why do this at launch?

On a settled store the stack is fixed and switching is painful. On a new store nothing is settled, so you catch the decision as it is being made.

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Related topics

Shopify appsTechnographicsTargetingApp developersCompetitor targeting

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FisherLeads
FisherLeads Editorial

FisherLeads is the platform for discovering newly launched ecommerce stores and businesses, tracking newly launched Shopify, WooCommerce and Wix businesses the day they go live.