Author

Mckenzie Glenn

Product Marketing Manager, FisherLeads

Mckenzie Glenn is Product Marketing Manager at FisherLeads, where he owns how the platform is positioned and explained to the people who rely on it: the app developers, agencies, suppliers and sales teams who sell to newly launched online stores. Over more than six years in ecommerce and B2B product marketing, he has worked close to those customers and to the data behind new-store detection. That is what he writes about here: where to find new Shopify, WooCommerce and Wix stores, how to tell a real launch from a parked domain, and how to turn a launch into a conversation.